Though I may not be able to read the french descriptions and project titles at Paris based Atelier Müesli‘s portfolio website, it’s clear from the imagery and the extensive tutorial videos and guidelines that careful thought and discipline is put into each piece. Whether it’s a mathematically devised identity, or a sprawling branding protocol for a line of arts & culture publications, Müesli’s mark is undeniable. I am not usually a fan of the glitchy, vector ephemera that creeps into many works by European based design firms, but it’s obvious that there is logic and intelligence applied to even the tiniest details. Truly a lovely sight to behold.
Visit the studio’s portfolio here.